Tourism is Strengthening with Energy Efficiency (www.stendustri.com.tr - 09.05.2025)

With increasing environmental sensitivity around the world, the concept of green hotels has become a must for the tourism ecosystem. Green tourism refers to a travel approach that prioritizes sustainability and environmentally friendly practices, and aims to both protect nature and support local communities. Green hotels, on the other hand, stand out as facilities that implement this philosophy, ensuring energy efficiency, minimizing water consumption and reducing waste. These hotels offer their guests an eco-friendly accommodation experience, while at the same time utilizing technology to avoid harming nature. Teoman İbili, President of Elektraweb Software Group, said, "The concept of green hotels is now coming to the forefront. Turkey is taking important steps in this regard and green hotel applications are gaining momentum with the support of the Ministry of Culture and Tourism. However, beyond just green painting, all processes need to be monitored digitally. Hotels can minimize both their costs and their environmental impact by adopting an eco-friendly approach. Being a green hotel is not just about energy-efficient light bulbs. All processes need to be traceable based on data. This is only possible through the integration of software and artificial intelligence. Today, Turkey is crossing a very important threshold in this regard." Emphasizing that artificial intelligence plays an important role in this transformation, İbili said, "Artificial intelligence is revolutionizing the industry by combining with green tourism in many areas such as optimizing energy consumption, anticipating customers' needs, increasing operational efficiency and reducing environmental impact. From hotel management systems to in-room devices, AI-powered solutions are making sustainability more accessible and effective. This combination has great potential to both protect the environment and reduce operating costs."